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2022/08/03

Platinum Member 2022: United Media Solution

We are excited to announce United Media Solution (UMS) as AustCham Shanghai's Platinum Member for 2022, and Eric Yu as the company nominee.

UMS has been a long term partner of AustCham Shanghai and has been a proud member of the Chamber since 2017. We look forward to working closely with UMS to support the Australian business community in Shanghai and Greater China in the coming year

United Media Solution (UMS) is a full-service independent digital marketing agency, which specialises in social media. UMS partners with leading international companies to connect their brands with Chinese consumers through targeted creative communications. Whether you are yet to enter the market or want to take your China strategy to new heights, UMS has a team of dedicated experts fluent in China digital marketing and are ready to deliver on your business objectives.



Eric represents the new force of UMS, with outstanding business acumen, a sharp business sense and family enterprise management experience. Eric gains huge satisfaction from sharing stories and knowledge with clients. As a Chinese native, Eric moved to Australia in his teens and completed a Bachelor of Commerce with a double major in Marketing and Management from the University of Melbourne. His life experience and industry expertise give him a unique point of view which he uses to help grow the business through innovation.

Eric's exceptional business acumen and knowledge grew from working in his family business which was involved in manufacturing, e-commerce and international trade specialising in FMCG. Here he developed an understanding of how to run successful business operations and drive sales.