In the lead up to CIIE 2022, AustCham Shanghai is hosting two back-to-back briefings. In the first, AustCham Shanghai Members (only) are invited to an exclusive briefing from the Australian Minister for Trade and Tourism, Senator the Hon Don Farrell. In the second briefing, members and non-members alike will hear from China FMCG Industry experts providing on the ground realities and key strategies for success. Please scroll down to register for these events separately.

AustCham Shanghai invites members to join a Briefing with the Australian Minister of Trade and Tourism, Senator the Hon Don Farrell. In addition to his trade portfolio, Senator Farrell is also a Special Minister of State and Deputy Leader of the Government in the Senate.

Join us to hear from the Minister on Australia’s trade and investment outlook, key opportunities and international engagement. Exclusively for members only, the event is delivered jointly with AustCham China, AustCham Hong Kong and supported by Austrade.

This event is under Chatham House Rules, all registrations will need to be approved before acceptance.

Monday, 17 October
10:30 AM - 11:30 AM

Online Webinar
Details will be provided to registered attendees 24 hours before the event.

Cost: Free
AustCham Shanghai Members only

Click here to register today.

Chinese consumers are as sophisticated as ever and brands wanting to build success in China need to deliver to the needs of consumers within the context of the longer-term societal trends while responding to immediate changes in consumer behavior and values.

AustCham Shanghai are pleased to invite China FMCG Industry experts Frank Li, Managing Director of 31Jiu, Johnny Jiang, Insight Lead at Penfolds, Eric Yu, Co-CEO of United Media Solution, Kitty Liu Managing Director for Greater China at Blackmores, Tim York, Chief Operating Officer of v2foods, as expert panelists on the Australia-China FMCG Industry Briefing - CIIE 2022 Edition to provide in-market, on-the-ground realities, key strategies for success and major case studies.

The panel will discuss overall trends, consumer attitudes, routes to market, distribution channels, and answer your questions about how to access this market to build sustainable growth for your FMCG brand.

Monday, 17 October
11:35 AM - 12:35 PM

Online Webinar
Details will be provided to registered attendees 24 hours before the event.

Cost: Free

Click here to register.